Indigenous Montessori Institute

Branding

Indigenous Montessori Institute approached us with the challenging proposition to create a logo that will work in today’s digital focused world but still culturally appropriate to the Pueblo de Cochiti and the institute's goal. The environment that the Pueblo de Cochiti is located in is mountainous and visually recognizable. The logo had to reflect that while also being responsive to mobile devices. Taking an abstract design direction while marrying the Keres Children’s Learning Center color palette, we arrived at a striking, bold and responsive logo for the IMI program.


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